Magazine Advert;

This is my final magazine poster. I decided to keep in the theme of my music video by having it in black and white. This will allow people to be able to relate the magazine advert with the music video. This is will also draw people in as they will recognise it almost immediately. Keeping the same font I feel was one of the most important things in this advert as it keeps the continuity of all of my products. The red writing is used within my music video this is also the primary colour of my products. The reason I chose red is because it is a very bright and vibrant colour which stands out, this is the same as my song as that is a very up tempo, confident song with the artist being a stereotypical confident hip hop singer. One thing that is different on my magazine advert to others is that I have decided to put the names of the artist above the CD cover title. This is in the usual convention style of a film poster. As films are seen to be big evens I decided to use this technique as it portrays to onlookers that this is going to be a "big event". Effective brand names build a connection between the brand personality as it is perceived by the target audience and the actual product/service. Brand identity is fundamental to consumer recognition and symbolizes the brand's differentiation from competitors. I have used black and white as one of my brand identities, as all of my products have the same colours; black, white and red. They are easy to relate to each other which then allows onlookers to relate each product to one another.